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  • Understanding the 12 Brand Archetypes: A Comprehensive Guide to Building Authentic Brand Identity

    • October 31, 2024
    • Posted by: Kleos Advisory
    • Category: Introduction
    No Comments

    In the dynamic world of brand strategy, understanding brand archetypes can be the key to creating a powerful, resonating brand identity.

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  • Understanding Concept Statements: The Blueprint for Your Ideas

    • October 31, 2024
    • Posted by: Kleos Advisory
    • Category: Introduction
    No Comments

    Concept statements serve as a blueprint, enabling stakeholders, investors, and team members to understand the core value of the idea without extensive explanations.

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  • Primary vs. Secondary Research: Key Differences Explained

    • October 30, 2024
    • Posted by: Kleos Advisory
    • Category: Introduction
    No Comments

    Understanding the difference between primary and secondary research is crucial for making informed decisions. Both types of research offer unique insights.

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  • Dissecting The Science Behind Product/Service Feasibility Analysis

    • October 30, 2024
    • Posted by: Kleos Advisory
    • Category: Business plans
    No Comments

    A product/service feasibility analysis is a key component in evaluating the potential success of a new business idea.

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  • Kleos Advisory Honored with Prestigious 2024 Wealth & Finance International Management Consulting Award, Celebrating Excellence and Innovation in Global Business Consulting

    • October 30, 2024
    • Posted by: Kleos Advisory
    • Category: International
    No Comments

    Kleos Advisory, a leader in international business consulting, proudly announces its recognition in the 2024 Wealth & Finance International Management Consulting Awards.

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  • Exploring the Four Key Areas of a Feasibility Analysis

    • October 29, 2024
    • Posted by: Kleos Advisory
    • Category: Business plans
    No Comments

    A properly executed feasibility analysis covers four critical areas: product/service feasibility, market feasibility, organizational feasibility, and financial feasibility

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  • How Businesses Encourage Creativity at the Firm Level

    • October 29, 2024
    • Posted by: Kleos Advisory
    • Category: Innovation
    No Comments

    This article explores the various methods businesses use to encourage creativity across the organization and how these approaches contribute to long-term success.

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  • Exploring the Purpose of an Idea Bank for Business Innovation

    • October 28, 2024
    • Posted by: Kleos Advisory
    • Category: Innovation
    No Comments

    An idea bank is an invaluable resource that allows businesses to store, organize, and nurture ideas, fostering an environment ripe for innovation.

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  • Understanding the Purpose of Day-in-the-Life Research

    • October 28, 2024
    • Posted by: Kleos Advisory
    • Category: Introduction
    No Comments

    Day-in-the-life research offers companies a chance to observe consumer behavior in a natural setting, allowing them to see how individuals use products

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  • How Focus Groups Generate New Business Ideas

    • October 25, 2024
    • Posted by: Kleos Advisory
    • Category: Innovation
    No Comments
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